A plan to distinguish the products and services of the Campo de Montiel region.
The Development Association of Campo de Montiel and Campo de Calatrava ‘Tierras de Libertad’ wants to highlight, through this project, the authenticity, good work and tradition of the products of our region.
That is why this Association created the project and the brand ‘Campo del Quijote’, as an initiative to publicize the companies, products and services of the Campo de Montiel region.
Committed to our land
Using the Campo del Quijote brand allows us to communicate the quality of our region, and serves as a tool for rural development, to promote greater territorial cohesion and pride of belonging.
With the Campo del Quijote brand, we want to support the brave entrepreneurs who have been able to find and implement successful business ideas in our region.
The project has taken the concrete form of a physical store in Villanueva de los Infantes (C/ Santo Tomás, 39, 13320 Villanueva de los Infantes, Ciudad Real) with a website that creates more possibilities to increase online sales to people interested in the products of the region.
In addition, the physical store is located in a tourist spot in the area, next to the Casa de los Estudios. This allows us to more easily reach more new people and thus generate more interest in the products and the people who make them within our region.
The ‘Campo del Quijote’ project is guided by this mission:
- To promote a committed and united region for the development and revaluation of its products and services.
- To raise awareness of the brand among companies in the territory that are still unaware of the project.
- To build a solid platform to help small and medium-sized companies maintain and expand. This platform offers new lines of promotion and sales to reach a wider audience.
- Spread the common brand among consumers and potential buyers through promotional activities and an online store.
- To offer a brand that guarantees to the final consumers that they will receive products associated with quality raw materials, processing using traditional methods, production that respects the environment... A brand that is faithful to its roots and to the values of its people, which benefits rural development by bringing added value to the companies and to the final products selected.
Are you a producer in Campo de Montiel?
Are you interested in participating in this project?
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Handmade products from La Mancha handmade in the Campo de Montiel
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